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vSide Privacy Policy

What This Privacy Policy Covers

This policy covers how vSide treats personal information that vSide collects and receives whether provided by you or based on your use of the vSide Environment, Profiles, Forums, Support and other vSide products and services. Personal information is information about you that is personally identifiable like your name, address, email address, or phone number, and that is not otherwise publicly available.

This policy does not apply to the practices of companies that vSide does not own or control, or to people that vSide does not employ or manage. For example, AIM, which you may choose to use while in the vSide Environment, has its own privacy policy that can be accessed by clicking on the following link:http://www.aim.com/tos/privacy_policy.adp

Information Collection and Use

We collect personal information when you register with vSide and use vSide products and services, such as the vSide Environment, Forums and Profiles. vSide may combine information about you that we have with information we obtain from business partners or other companies.

When you register we ask for information such as your name, email address, birth date, gender, country, postal code and you may optionally provide other information such as your personal interests and your SMS number.

When you register and sign in to use any of vSide's products or services, you are not anonymous to us.

When you are using vSide products and services, such as the vSide Environment, we can capture where you are, what you interact with, what you write or say, what you may see, who you chat with, the things you do when you're in the vSide Environment, the content you may create and the things you acquire in the vSide Environment.

Depending on your use of vSide products and services, we may collect information about your transactions (for example, credit card or financial information or the offers you respond to) with us and with some of our business partners.

We may log technical information such as IP address and general system information about your computer, such as: your CPU, graphics card, amount of memory and browser type. This data is used to manage, track usage of, and improve vSide products and services. It may also be used to determine whether your system meets minimum requirements to access the Environment. This non-personally-identifiable information may be shared with third parties to provide more relevant services and advertisements to members. Because the security of vSide products and services is incredibly important to us, we may scan specific attributes of your computer system, such as IP address, your computer's CPU ID or other unique characteristics of your system for security and monitoring purposes. Any information regarding the attributes of your computer system which vSide stores will be in the form of a "one way hash" (such as md5) and will never be decoded by vSide or any of its Partners.

vSide uses information for the following purposes: (i) to customize the advertising and content you see; (ii) fulfill your requests for products and services; (iii) improve our services; (iv) provide you with offers, whether through vSide or our partners, that we believe you may find of interest; (v) contact you; (vi) conduct research; (vii) provide anonymous reporting for internal and external clients; and (viii) conduct investigations relating to your compliance with the terms of use.

Information Sharing and Disclosure

vSide does not rent or sell personal information about you with other people or nonaffiliated companies except to provide products or services you've requested, when we have your permission, or under the following circumstances:

We may provide the information to companies who work on behalf of or with vSide ("Ad Partners"). Ad Partners may use your personal information to help vSide communicate with you about offers from vSide and our marketing partners. However, Ad Partners do not have any independent right to share this information.

Certain vSide products and services (including certain areas, special events or performances in the vSide Environment) are offered with the content or sponsorship of other companies ("Sponsors"). We may share your personal information with Sponsors. Any use of your personal information by Sponsors is subject to the terms of their respective privacy policies.

We may use your personal information to support the referral program described below.

We respond to subpoenas, court orders, or legal process, or to establish or exercise our legal rights or defend against legal claims.

We believe it is necessary to share information in order to investigate, prevent, or take action regarding illegal activities, suspected fraud, situations involving potential threats to the physical safety of any person, violations of vSide's Terms of Service, or as otherwise required by law.

We transfer information about you if vSide is acquired by or merged with another company. In this event, vSide will notify you before information about you is transferred and becomes subject to a different privacy policy.

vSide may display targeted advertisements based on personal information. Such targeted advertisements may be displayed while you are in the vSide Environment, Forums, Profiles, or other vSide products and services. Advertisers (including ad serving companies) may assume that people who interact with, view, or click on targeted ads meet the targeting criteria - for example, men ages 18-24 from a particular geographic area.

vSide does not provide any personal information to the advertiser when you interact with or view a targeted ad. However, by interacting with or viewing an ad you are consenting to the possibility that the advertiser will make the assumption that you meet the targeting criteria used to display the ad.

Cookies

We may use cookies to provide you with certain services you request. For example, if you choose to use vSide Forums and vSide websites, you may choose to automatically log in through choosing a "Remember Me" option, in which case a cookie is stored on your computer to identify you to the vSide Forum system.

Your Ability to Edit Your Account Information and Opting Out

You can edit your vSide account information at any time by accessing the following links:

- To edit your vSide login information and profile, login to:http://www.vside.com/

- To edit your Forums login information and profile, login to:http://forums.vside.com/

If you want to opt-out of receiving communications from vSide (excluding system or service alerts), you can either select the unsubscribe option in an e-mail sent by vSide or by logging in tohttp://www.vside.com and editing your My Account preferences. If you want to opt-out of a Sponsor's communications, you should follow the procedures set forth in the applicable privacy policy.

Confidentiality

In connection with vSide's use of your personal information, vSide limits access to our employees who we believe reasonably need to come into contact with that information to provide products or services to you or in order to do their jobs.

Changes to this Privacy Policy

vSide may update this policy. We will notify you about significant changes in the way we treat personal information by sending a notice to the primary email address specified in your vSide account or by placing a prominent notice on our site.

Questions and Suggestions

If you have questions or suggestions, you can contact us at:

vSide
268 Bush St #4242
San Francisco, CA 94104-3503
Attn: Privacy Policy

or e-mail:privacy@vside.com

Effective as of: September 2009